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HUG Sensory Doll by Laugh
dolls for dementia and alzheimers music therapy calming sensory companion for seniors and elderly
A weighted therapy doll with a gentle heartbeat!

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HUG was developed specifically to help those with anxiety and isolation - feel its weighted arms and soft pillow-like body hug you back!
Price: $189.95

Product Code: 0532

Description Product Features & Specs

HUG by Laugh - Sensory Companion & Music Player


Therapy dolls
have a remarkable effect on men and women in the middle and later stages of Alzheimer's disease. They are calming, soothing and bring the person back to a time in their life when they felt useful and had a sense of purpose; when caring for a young family member was the #1 priority. Alzheimer’s doll therapy helps patients and loved-ones escape from a world where someone is always caring for them.

HUG™ is an award-winning sensory-product designed to be cuddled. Designed specifically for people living with Dementia, it has a beating heart within its soft body and with weighted limbs it feels as if it's hugging back.

HUG™ can also play uploaded music from a favorite playlist.


  • Soft comfortable body
  • Weighted limbs
  • Built in music player
  • Rechargeable
  • Machine washable

The Research Behind HUG™

HUG™ has been developed from academic research undertaken at Cardiff Metropolitan University, led by research director Cathy Treadaway. Knowledge gained from the LAUGH (2015 - 2018) and LAUGH EMPOWERED (2018 - 2020) projects have helped the creation, development and evaluation of HUG™.

The team collaborated with people living with dementia and their families as well as professional caregivers, to create and evaluate the HUG™ design. They worked closely with over 70 organizations, including Alzheimer's Society and the NHS, to develop HUG™ as an award-winning product. This helps ensure HUG™ is appropriate, useful and safe to use at home, in residential care and in hospitals.


Learn More About How HUG was Developed!

Learn How to Create an MP3 Playlist for Those with Dementia by clicking HERE

Once complete, you can upload your optional and personalized playlist to HUG!

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Average Rating: Average Rating: 5 of 5 5 of 5 Total Reviews: 2 > Write a review and receive 10% off!

5 of 5 Hug Sensory doll June 17, 2024
Reviewer: Denise Miner from Fairhope, AL United States  
The doll is nice for my mother. She sleeps with it and that's great for soothing. Thanks for all the ideas that make life a little easier.

5 of 5 + January 23, 2023
Reviewer: MICHELLE from N/A  
Hug by Laugh are adorable, soothing and calming affect on our residents, lovely soft material, and washable.